By Ramona Livera, Kyveli Antoniou and Anastasios Kostekoglou
At critical stages of growth, businesses look outward for capital, to scale operations, enter new markets, strengthen infrastructure or remain competitive.
In those moments, management’s attention usually turns to financial performance, tangible assets and historical revenue.
Intellectual property (IP) is increasingly recognised as a significant driver of enterprise value, although its strategic importance is not always fully reflected in corporate planning.
